Repositioned Freddo for seniors! new audience. 

Freddo - you know it's wise
Insight: they are so cheap even pensioners can afford it! at 10p! 

Freddo- Wise begins here.
Insight: Freddo is bought by the wise not cheapskates. 

Freddo - One off stunt - Valentines Making frogs appealing again...ie men. 

Cadbury's Picnic - There's a bit in there for everyone.
Insight: it contains nuts, raisins, peanuts, caramel ...literally everything...someoone will like something.

Cadbury's Picnic- full of it 
Insight: super filling snack bar with attitude.

Cadbury's Picnic- Jack of all trades...
Insight: The bar that has multiple talents. 

Kinder Bueno - 
insight : There is a decline in languages in 2024, Kinder bueno makes you speak two languages instantly.
Kinder Bueno - 
Skips : noise cancelling crisp
Insight: ever noticed how silent they are. 


SOCIAL ISSUES 

Few issues that annoyed me to do something...
Starmer cutting winter fuel for pensioners! 
Stunt - Caveman demonstration outside parliament.
Workshop - Rubbing stones sponsored by the government. 

Morocco Tourist Board - learn how to negotiate
Insight: Most people know that haggling is a must if they want a bargain in Morocco.


Uber awareness 
Ever tired catching a uber at Iftar time in ramadan. 
Just can't find one. 
Insight: catching a uber is hard during this time. 



Back to Top